2 thoughts on “Why do companies do elevator ads”

  1. From the perspective of our elevator advertising practitioners, any merchant needs to advertise, and Coca -Cola has been advertising, indicating that the big -name companies cannot bear the risk of being forgotten by consumers.
    but if you ask the most typical elevator advertising customer group, I think there are the following:
    1. Merchants with high unit price, such as education and training, beauty salons, merchants themselves have profits to have advertising budgets Essence
    2. Resource points around the merchants, see which communities or office buildings are your company's elevator advertising position, and then visit the merchants around the real estate concentrated. Their accurate customer base is in the community and office buildings. Elevator advertising is the only channel for advertising to enter the community directly and contact these precision customer groups (the garage gate and door door stickers are not comparable).
    3. The newly opened merchants will definitely pay attention to publicity. Elevator advertisements are one of their starting traffic channels.
    4. Between competing products, for example, if you see elevator advertisements in the A coffee shop, then you look at other coffee shops within 2km. The competition relationship between peers determines that they will be extremely sensitive to the promotion of their opponents.
    5. The shop that is done is different from the third point, but it is urgently needed offline traffic.
    above, I hope the answer to the ants to spread elevator advertisements will be helpful to you.

  2. 1. The audience of elevator advertising: groups with higher cultural levels, high income, and strong consumption power. From this point, the target consumer group of mid -to -high -end products is the audience of elevator advertising media.
    2, the advantages of elevator advertising media: The long -term display of information transmission is the characteristics of the long time, which can meet the needs of new products, brand communication, transmit new product listing information, and product promotion information transmission.
    3, the audience's arrival rate is high: the elevator -based time waiting, the small space, and the repeated seat of the audience determine the inevitable and repetitiveness of advertising reading, and the initiative to read the content of the advertising content. The arrival rate is as high as 100%. The Shandong wall advertisement can naturally strengthen consumers' recognition of new products and new brands, and enhance the popularity, loyalty and association of new products and brands.

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